Wednesday, April 28, 2010

Final project


After five sleepless nights working, I finally finished my final art project. My professor gave us the prompt animal, vegetable, mineral... then said run with it. I was inspired by malachite. After making a series of thumbnail sketches my professor pointed out that the most interesting thing I was doing was expounding upon the swirling nature of the stone and its various shades of green. Here's a really terrible photo of the final product taken with my laptop. I'll put up a proper photo when I get the time. Instead of being limited to making a plain print I made dozens of screen printed circles and swirls and then cut them out and layered them. I used the glass display case to ground the instillation. Then I built upon that and let the additional shapes break out onto the wall. The enclosed section represents the practice of removing nature from its native environment in order to catalogue, sell, carve, display, and then forget about nature. This attempt to understand the world around us, to confine it to the parameters of our imagination. But this is impossible. Nature is abounding, brilliant, understandable and yet at the same time unfathomable. The parts that break away from the box therefore represent this unbounded, and powerful nature that refuses to be confined by, or confine, any species that shares the earth around it.

Saturday, April 10, 2010

Self-portraiture: a declaration and exploration of identity

I'm writing a paper on the evolution of self-portraiture leading up to one of Van Gogh's self-portraits. While researching self-portraits by other artists I came across a self-portrait by Anselm Feurbach. I almost flipped past the page but I stopped myself, turned back, and was taken by the intensity of the artist's stare. I looked it up online and saw it in color. Somehow the black-and-white print made it seem more dramatic. It's still worth looking at though. I thought, "I should write this down somewhere so I don't forget to come back to it later."

So, that's why I'm writing about it now.

That's all for now.

Admiring advertisements and creativity

I was on Youtube and the ad at the top of the page was for Old Spice. The Old Spice commercial that aired during the last Super Bowl was really creative. I wanted to know what other commercials they had and so I clicked on the ad. I spent about 15 minutes perusing their Web site and was very impressed with their targeted advertising and design. I wanted to know who made their Web site and their ads.

So, I googled, "Who designs advertising for Old Spice."

And what did I find?

W+K
Wieden+Kennedy, an advertising agency based in Portland, Organ, with offices around the world. Needless to say, I'm in love... with an Ad Agency.
Never thought I'd say that.

I scanned their site and found that they were the creators of several different ads that I've loved, including the Simpsons Coke commercial and the Levi's, "Go Forth" commercial.

If I don't end up designing newspapers maybe I'll go into creative advertising. I admire all they do and hope that someday I'll be able to create work that reaches that many people.

I'm not sure how I feel about the idea of selling people things, but the nice thing I admire about the Old Spice advertising is that it is so clearly targeted advertising. It plays up the farce--emphasizes the syllogistic reasoning-- with wit. It almost screams, "I'm an ad. I'm appealing to your desire to "Be a Man.'" It is so obviously targeted that it is less abhorrent.

For now I'll just continue watching advertisements, pursing different Web sites and books and continue to be inspired by the work of others. We'll see where that leads me.